Wednesday, January 12, 2011

Online Business Focus - Niche Markets

Niche markets are smaller pieces of a larger market. As the online business world develops some say that your focus should be on smaller niche markets rather than large markets. This is in contrast to traditional business mentality, pre-internet, when focusing a business on a small niche like "dog collars" would be a sure-fire loser.Online business is a different world. Let's look at a market like "cookbooks". You can try to focus your business on cookbooks and offer many different kinds. I guarantee you, without looking, that there are a couple hundred large, high-quality sites that are intent on selling you cookbooks in general. If you search "cookbooks" on Google today you will see there were over 6 million results found. A niche inside

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